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| Category | Serif |
|---|---|
| Classification | Humanist slab serif |
| Designer(s) | Tobias Frere-Jones Jonathan Hoefler |
| Foundry | Hoefler & Frere-Jones |
Archer is a slab serif typeface designed in 2001 by Tobias Frere-Jones and Jonathan Hoefler for use in Martha Stewart Living magazine. It was later released by Hoefler & Frere-Jones for commercial licensing.
Structure[edit]
The typeface is a geometric slab serif, one with a geometric design similar to sans-serif fonts. It takes inspiration from mid-twentieth century designs such as Rockwell.
The face is unique for combining the geometric structure of twentieth-century European slab-serifs but imbuing the face with a domestic, less strident tone of voice. Balls were added to the upper terminals on letters such as C and G to increase its charm.[1]Italics are true italic designs, with flourishes influenced by calligraphy, an unusual feature for geometric slab serif designs. As with many Hoefler & Frere-Jones designs, it was released in a wide range of weights from hairline to bold, reflecting its design goal as a typeface for complex magazines.[2]
Uses[edit]
The typeface has been used for, among other things, branding for Wells Fargo and is a main font for the San Francisco Chronicle and Wes Anderson's film The Grand Budapest Hotel.[3]
References[edit]
- ^Devroye, Luc. 'Jonathan Hoefler'. McGill University. Retrieved 29 September 2014.
- ^Earls, David John. 'Archer'. Typographica. Retrieved 11 July 2015.
- ^Adams, Lauren. 'Is Archer's Use on Target?'. AIGI.
External links[edit]
- Archer (H&FJ website)
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27 Free Archer Pro Book Italic Fonts
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- Download Archer Fonts | Hoefler & Co.
Archer Book Italic. Archer Medium. ... Archer 1 Pro — 25 Styles. Light, Book, Medium, ... View this font package Archer 2 Pro — 15 Styles.
- ArcherPro Book Italic - download-free-fonts.com
ArcherPro Book Italic: Font Family: ArcherPro: Font Name: ArcherPro Book Italic: Creator: File Name: ArcherPro-BookItalic.otf: Version: Version 1.2 Pro | Hoefler ...
- Archer Book Font - Free Cufon and CSS Web Fonts @font-face ...
Download Archer Book for MAC/WINDOWS/LINUX Generate Cufón Fonts Archer Book Cufón Package Generate @Font-Face Web Font Archer Book @Font ... 'Archer Book Italic ...
- Archer Book Italic : Download For Free, View Sample Text ...
Download Archer Book Italic For Free, ... Archer: Style: Book Italic: PostScript: ... Font Size: 185.9 KB: Downloads Yesterday: 7:
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- Archer Fonts | Hoefler & Co.
... in order to yield a font that’s friendly ... Like all ScreenSmart fonts, Archer ScreenSmart is equipped with a set of detailed instructions called ...
- Archer Font Combinations & Free Alternatives · Typewolf
... book, medium, semibold and bold ... Archer Font Pairings. ... For now, just Google “typewolf” followed by the name of a font. Font Recommendations. Top 40 ...
Please note: If you want to create professional printout, you should consider a commercial font. Free fonts often have not all characters and signs, and have no kerning pairs (Avenue ↔ A venue, Tea ↔ T ea).
Check it for free with Typograph.
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Archer Font Family Download Ttf
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